Page 34 - ENGLISH-RUSSIAN MARKETING DICTIONARY
P. 34

34. direct-response                  44. display
              Inquiry                             allowance
     npHMOH  sanpoc                       CKH,IJ;I<a  3a  3KCnOimpoBaHHe
                                          TOBapa  /o6opyp;OBaHHe  BHT­
         35,  direct-response
              marketing                   p�Hhl,  BhlKJlap;KH  11  T.n./
     npHMOH  MapKeTHHI'                       45. display  card
     CM. direct  marketing                peKJlaMHhlH  MaHrneT
         36,  direct  sales                  46. display  crew
              force                       6p11rap;a  O�OpMHTeJleH
     co6cTB6HHhlH  TOpPOBblH
     nepcoHaJI  /rnTaTl  �HpMbl              47. display  line
                                          Bblp;6Jll1T0JlbHa.H  CTpOKa  /B
         37,  direct-sales                neqaTHOM  peKJla.MHOM  o6�­
              representative              HBJ16HHH/
     KOMMHBO.RJKep
                                             4 8 • d i s tr· i b u t i on
         38,  direct  seller                      center
     cne4HMHCT  np.RMOPO  Map­            46HTp  ,IJ;HCTpM6y41111;
     KeTHHra                              c1<nap;:6asa,  npep;Hastta­
                                          qeHHhlH  WIH  6hlCTporo  pac­
         39,  discount  store
     Mara3HH  yp;erneBJ10HHhlX            npep;eJleHHH  Toeapa  no
     /MH  Hep;opor11x/  TOBapOB          TOpI'OBhlM  TOqKaM,  a  He
                                          WIH  p;JIHT0JibHOI'O  xpaHeHHH
         40. diskery
     /�apr./  �HpMa  rpaM3an11c11            49,  distribution
                                                  network
         41. display                      ceTb  pacnpocTpaHeHMH
              advertisement
     06'b.RBJ10Hl10  HaI'JIH,IJ;HO-HJI­       50. distribution
     JIIDCTpaTHBHOH  peKJlaMhl                    pattern
                                          cxeMa  pacnpep;eJ1eHMH
         42. display
              advertising                     51. distributor
     /neqaTHaH/  HarJIHp;Ha.R  pe­        "AHCTpl16bIDTOp"  /nocpe):\­
     KJla.Ma  /COC'l'O.RJ.qa.R  lt13  TeK­  HHK,  no  KOHTpaKTY  C
     CTa  vl  vLJ'IJIIOCTpa�11i1: l  B  OT­  npOH3B0,IJ.HTSJ16M  3aHMMaID­
     Jl£14l10  OT  py6pH�HOl1  peK­       J.qHHC.R  W1CTp116y411eH  Toea­
     Jla.Mhl,  COCTOHJ.q0l1  TOJ!bKO      pa/
     M3  TeKcTa/                             52. diversify
     CM. classified                                (into)
                                          BKJla,D.hlBaTb  cpep;CTBa  B
         43. do-It-yourself
                                          paBJI.HqHble  c�epbl  ,IJ;8Jl0B0H
              products,  pl
     /cerMeHT  pb!HKa/  TOBaphl           aKTHBHOCTH,  pa3JIHtUlhle
                                          npOl13B0,D;CTBa
     �  H  "p;OM8llIHero  Ma.CTepa"  '
      'cp;eJ1ati  caM"                       53. docudrama
     CM.Ta!Oite  DIY                     peKJ1aMHO-HH�OpMa4.110HHOe

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