Page 35 - ENGLISH-RUSSIAN MARKETING DICTIONARY
P. 35

coo61�01me  ipvtpMbI  /o  HOBOM         61. drop
     TODape  11  T.n./,  no)J,rOTOB­     6b1Tb  OTnpaBJieHHblM  no
     JieHI-IOe  B  !pOpMe  11Hq>OpMaQl1-  noqTe
     0HHOro  BhlnycKa  /Ha  T9Jie­
     Bl1,1.JClll111/                         62. drop-back
                                                  order
         54. dog                         noKynKa,  nocne,n;oBaarnaH
     /pa3r./  HeXO)J,OBOM:  TOBap        sa  )J,pyroti  TTOKYTTKOH  /c
                                         MCTTOJib30BaHM8M  KynoHa,
         55. donut
     /}Kapr./  "6y6mnc"  /pe1rnaM­       HJIM  )J,pyroro  peKJiaMHOPO
     Hb1i1  pOJil1K,  nocTaBJI.fJ9MbIH   cpe)J,CTBa,  BXO,D;MBIDero  B
     npOH3B0)1,11TeJieM  TOBapa  Ha      Hee/
     pa)J,MO  MM  TeJI9BM)J,9HMe,  B         63. dro.p  shlp er
                                                             e
     KOTOpOM  OCTaBJieHa  naysa          H960JiblliOM  OTTT0Bbll1  nocTaB
     �H  coo6�eHHH  a�eca                ��  /saHHMaeTc.R-nepe)J.a­
     MeCTHoro  p03HHqHoro  TOp­          qe11  3aKa30B  OT  TTOTpe6M­
     rOBQa/                              TeJIH  Ha  !pMpMy-neoH3B0)1,H­
                                         T9Jlb  H  nocTaBKOH  TOBapa
         56. door-hanger
     peKJiaMHOe  06'b.RBJieHMe,  no­     C  !pHpMb1-npOH3B0)1,HTeJIH
     Me�aeMoe  Ha  )J.BepH  x11Jioro     saKasq11KaM/
     )J,OMa  MJIM  KBapTMpbl                 64. dropshlp
                                         "pa3c5HBKa"  /OTTTOBOM  nap­
         57. door-to-door
              canvassing                 TMH  TOBapa  �.R  )J,OCTaBKH
     TTOKBapTMpHbIM  o6XO)J,  KOM­       B  po3HHqHble  MarasHHbl/
     MMBO.fDlepOM  noTeHQMaJibHblX           65. dryage
     noKynaTeJieM                        ycJiyrH  BblCTaBOqHbIX  KOMn­
                                         JieKCOB,  OKa8blBa8Mbl8  yqa­
         58. door-to-door
             sales                       CTHMKaM  BblCTaBOK  /oipopM­
     /B  npHMOM  MapKeTHHre/             JieHHe  CTeH)J,OB,  xpaHeHMe
     ToprOBJI.R  Ha  )J,OMY,  "OT        TOBapa  H  T.n./
     ,n;BepH  K  ,n;aepM"                    66. dual-function
                                                  (product)
        59. double  truck
     "rpy30BMK  C  npHQSTTOM",           ABYXQeJieaoro  Ha3HaqeHM.R
     peKJiaMHOe  o6�HBJieHMe  Ha         /O  TOBape/
    pa3BOpoTe  /B  neqaTHOM                  67. dual  ovenable
     peKJiaMe/                           npe)J.HasHaqeHHhle  )J.J.R  npH­
        60. drip  method                 roTOBJieHM.R  KaK  B  06blq­
    MeTO)J,  MapK9TMHra  "n.o            HblX,  TaK  H  MHKpOBOJIHO­
    KanJie",  npH  KOTOpOM  no­          BblX  neqax·/o  n11meablx
     TSHQMaJibHOMY  noKynaTeJiro         npo)J.YKTax/
     peryJIHpHO  HanOMHHaIDT  0
     TOBape  no  TeJie<pOHY


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